OOTS! is an innovative design company located in Santa Fe,
NM with Dutch (design) roots. OOTS! produces and distributes
European designed products. In collaboration with a range
of global artists, OOTS! is proud to bring unique products
to the US market that distinguish themselves with conceptually
rich, refreshing and modern design, all infused with common
OOTS!’ design savvy first
showed with the bbibs (bibs with sleeves), melamine dish
sets, and the Lunchbox with containers. Recently OOTS! has
started to distribute other designers' products that we
feel share our typical, modern yet practical, design sense.
OOTS! was started in Santa Fe, New Mexico, in 2004 by Arian
Roefs (Managing Director) and Godfried Konings (Creative),
both originally from The Netherlands. The name OOTS! is
a tribute to Sjaan, Arian’s mom (right). Anytime something
surprises her (in a very big way or not so interestingly
very small), she utters this expression in the same deadpan
way, then continues with the business at hand. No-nonsense.
It was with Sjaan that OOTS!’ first product, the bbib,
originated. Sjaan has been making clothes her whole life,
and for her grandchildren she always crafted baby bibs with
sleeves, made from terrycloth towels.